Paul Matson is a visual designer and the founder of SowHow (sowhow.com). Inspired by his allotment, he developed SowHow’s original, easy-to-use aesthetic before launching a range of organic seed packets in 2014. Paul uses beautiful design and clever infographics to simplify gardening and help first-time gardeners produce first-class vegetables.
Paul Matson is a visual designer and the founder of SowHow (sowhow.com). Inspired by his allotment, he developed SowHow's original, easy-to-use aesthetic before launching a range of organic seed packets in 2014. Paul uses beautiful design and clever infographics to simplify gardening and help first-time gardeners produce first-class vegetables.
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